More than 15 years of creative direction and media leadership have shaped Pakistani filmmaker Zeeshan Zabih’s approach to artificial intelligence. His move into AI production draws on a career that includes work with GEO TV, ARY Digital and SAMAA TV, as well as responsibilities in departmental management, marketing, promotions and team leadership. That background has given him experience in developing a creative idea and coordinating the people needed to deliver it.
Zabih received the Tech & Innovation Award at the International Achiever’s Awards Season 4 in Baku, Azerbaijan, on Monday, 5 October 2026. Organised by West World Group, the event recognised his work in AI-powered filmmaking and the innovative use of emerging media technologies. As founder of AIBEE Media Productions, he has applied his experience as a director and team leader to film work developed through AI.
The significance lies in how that experience is being used. A production still needs a story, a consistent visual approach and decisions about how characters and scenes relate to one another. Zabih’s work brings those responsibilities into AI filmmaking. For Pakistan, the recognition offers an example of professional talent adapting to technological change and earning a place on an international platform. It also provides a reason for confidence in the contribution Pakistani creative professionals can make to emerging forms of screen production.
